Adam Walsworth

As businesses strive to provide better customer experiences, understanding the customer journey has become increasingly important. Customer journey analytics allows businesses to track customer interactions with their brand across multiple touchpoints, providing insights that can be used to improve the customer experience. Chatbots have become an increasingly popular tool for customer interactions, and ChatGPT is …

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As the world becomes more interconnected, businesses need to find ways to reach out to potential customers in different parts of the globe. But, the challenge comes in identifying the right audience to target. This is where geotargeting comes in. Geotargeting is the practice of delivering content to a specific group of people based on …

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In today’s highly competitive business environment, customer churn has become a critical concern for companies across various industries. Customer churn refers to the rate at which customers leave a company’s services or products for competitors or other alternatives. High customer churn can have a significant impact on a company’s revenue and profitability, making it crucial …

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The transportation industry is evolving rapidly, with advancements in technology revolutionizing the way we move people and goods. Smart transportation management systems are playing an essential role in this evolution, making transportation safer, more efficient, and more sustainable. One of the key components of these systems is chatbots, which are being used to improve communication, …

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Using Chatgpt for Influencer Retargeting In the world of digital marketing, influencer marketing has become one of the most popular and effective ways to reach out to potential customers. Influencers are people who have a large following on social media platforms and can influence the purchasing decisions of their followers. However, while influencer marketing can …

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